slogan
Nike Colin Kaepernick advert and campaign:
- Following a controversial protest by NFL side San Francisco 49ers Colin Kaepernick, Nike launched a campaign that put the now controversial figure at the front of it all.
“We believe Colin is one of the most inspirational athletes of this generation, who has leveraged the power of sport to help move the world forward. We wanted to energise its meaning and introduce ‘Just Do It’ to a new generation of athletes.”
Quote from Nike on the decision.
“Believe in something. Even if it means sacrificing everything.”
The message of the campaign is to energise the importance of using what you have to make a change.
- Following a controversial protest by NFL side San Francisco 49ers Colin Kaepernick, Nike launched a campaign that put the now controversial figure at the front of it all.
“We believe Colin is one of the most inspirational athletes of this generation, who has leveraged the power of sport to help move the world forward. We wanted to energise its meaning and introduce ‘Just Do It’ to a new generation of athletes.”
Quote from Nike on the decision.
The message of the campaign is to energise the importance of using what you have to make a change.
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